An elderly woman who was once buying a handbag commented after seeing the huge collection, “In our time the ladies handbags were a symbol of freedom. Today they are considered to reflect our weight (read power). The symbol has changed.” What she said was so true. Women needed handbags only when they were travelling. Today working women travel all over the world. The concept of ladies handbags have changed. It has evolved. Now with focus on fashion becoming more serious the designs reflect the choice of the new age women.

Ladies Handbags designers are now exclusive in the way they are making new editions. They get feedback and also understand what is required by the woman of today. Why she needs this accessory and where she needs to carry it. So now there are various categories that include handbags for evening wear, day wear and casual, formal, work, travel, over night, etc. They are further categorised by design and price too. Ladies handbags designers also feel the need to remain in business for long. Hence they choose models, celebrities and muses to promote their designs. When a particular handbag is endorsed by a special person the status of the accessory becomes more valuable. This attracts the attention of other women also who wish to possess it. As the symbols have changed once again, the new woman is more about positive attitude and confidence and independence. Other women will agree with the elderly lady with the comment on freedom at least.